The challenge for companies selling print is that they need a non-print strategy to sell their companies capabilities. This includes the use of blogs, Facebook LinkedIn, and Twitter.
One old line print company is doing a nice job in what appears to be their first step into the use of social media to promote their business. I have recently added Quad Graphics to my Twitter feed (#QuadGraphics is their hashtag) and am glad I did. It is an excelent source of links to news articles and forums that Quad Graphics is running on twitter. I urge those who follow the mailing industry on Twitter to add this twitterer to their list that they follow and they will learn much
Thursday, March 24, 2011
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment